MOG - Martin-O'Neill Group

Professional Recruitment

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314.795.9520
 

Employment: Digital Marketing Specialist

Responsibility – Lead generation

  • Measure and reporting
    • Measure and report on all digital marketing campaigns, measure against goals
    • Plan execute and measure experiment and conversation testing
    • Utilize analytics to evaluate end to end customer experience and conversation
    • Weekly, Monthly and Quarterly reports on digital analytics 
  • Website management
    • SEO
    • Google AdWords
    • Retargeting ads
    • Display ads
    • Landing page management
  • Design, build and maintain social media presence.
    • Targeting ads
    • Create Facebook live agenda
    • Content creation
  • Blog post
  • Press releases
  • E newsletter creation Monthly
  • Drip campaign
    • Data base management
    • Content creation and scheduling
    • B2B referral system
    • B2C referral system
  • Direct mail
    • Data base management
    • Collaboration of direct mail pieces
    • Management and facilitate the calendar schedule
  • Brand awareness
    • 2 times yearly Community event scheduling (i.e. Red Cross smoke detector day)
    • Special event attendance
  • Reputation management
    • Customer experience survey and testimonial
    • GAF survey satisfaction 80% return of customer to leave review
  • 3rd party platform management
    • Update photos
    • New testimonials
    • Content creation
  • Photo shop
    • Small updates
      • Employee photos
      • Letter head